We curate the brands we love, then the show begins

Brand Assembly Show

We curate the world’s most interesting emerging and established brands – and connect them with our network of retail buyers in an immersive environment that shapes tomorrow’s trends.

Upcoming Dates

Los Angeles October 2026

October 12 - 14

Cooper Design Space

860 S Los Angeles St, Los Angeles

Los Angeles January 2027

January 11 - 13

Cooper Design Space

860 S Los Angeles St, Los Angeles

New York February 2027

February 16 - 18

Starrett-Lehigh Building

601 W 26th Street, New York

Explore our show concepts

Fresh air looks good on everyone.

Parks & Recreation is a new discovery trade experience for the outdoor, recreation, and lifestyle industry.

New beauty. New innovation. New rituals.

The Tenth Dimension is our show concept for retailers to find exciting and up-and-coming beauty & wellness brands.

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No one does a better job of gathering the best emerging designers and attracting top tier retailers

— Never a Wallflower

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The positive energy is contagious and being a part of the show surrounded by other resilient brands and buyers means more now than ever.

— Oliveve

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I always feel appreciated and at home with Brand Assembly

— Catherine Gee

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We had a great experience at Brand Assembly. The production team was so easy to work with. They anticipated our needs and they were so helpful with our questions and set up. They take a thoughtful approach to merchandising the show, and create an amazing network of partners. It was truly a collaborative community centric event . We gained new customers and accounts and that for us was a great success. Can’t wait for the next show!

— RAINS

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After taking a long hiatus from the show scene, we needed to add a new west coast show and decided on Brand Assembly. Hillary, Tracey and their whole crew made us feel immediately welcome. The space was bright and airy with great natural light. We had a great show and are already signing up for the next one.

— JUNGMAVEN

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The team always pays attention to the details and the ‘lit-tle extras’, which separates it from all the other shows and creates a very loyal following.

— ELECTRIC PICKS JEWELRY

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The Brand Assembly team puts on a great trade show for buyers and sellers alike. With turnkey booth options and a fantastic curation of brands they help elevate the value of the experience for a variety of buyers and brands. Looking forward to the next show!

— Sunski