New York September 2026
Brand Assembly Show
The Details
Wednesday, September 9
9am - 8pm
Thursday, September 10
9am - 6pm
Friday, September 11
9am - 4pm
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Starrett-Lehigh Building
601 W 26th Street
New York, NY
See you there
Apply to showcase your brand, or come along to see what’s new from our brand community.
Need a place to stay?
Equinox Hotel
Email for Rates
The High Line Hotel
Preferred rates available through July 25.
YOTEL
Preferred rates available through August 8.
The Maritime Hotel
Preferred rates available through August 8.
Freehand Hotel New York
Preferred rates available through August 10.
The Chelsean New York Hotel
Preferred rates available through August 10.
Courtyard by Marriott New York Manhattan/Chelsea
Preferred rates available through August 11.
The Ace Hotel
Preferred rates available.
Featured brands
Experience our new interactive brand directory. Dive into the details, connect via email, and save your favorites.
A celebration of style that’s low stress and high fun.
Your seasonal temperature check on what's new. Brand Assembly Show is a major calendar event for the fashion industry, hosted in New York City and Los Angeles.
Fresh air looks good on everyone.
Parks & Recreation is a new discovery trade experience for the outdoor, recreation, and lifestyle industry.
New beauty. New innovation. New rituals.
The Tenth Dimension is our show concept for retailers to find exciting and up-and-coming beauty & wellness brands.