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Brand Assembly, located in New York, Los Angeles, and Dallas, was founded to nurture and elevate brands so they can reach their highest potential.  We do this by providing the resources, infrastructure, and community through our trade shows, co-working spaces, and back office services.  

 
 
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Brand Assembly is Going Places

Buyers, pre-register now to be entered for a chance to win prizes from some of our favorite brands and partners.

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Upcoming
Show Dates

PRE-FALL 2019

Los Angeles — January 14 to 16

Dallas — January 23 to 25

FALL 2019

New York — February 23 to 25

Los Angeles — March 11 to 13

Dallas — March 27 to 29

LEARN MORE

Stay in the Know

"All you need is LOVE" Did you know that there are health benefits to hugging❤️? A number of studies have identified how important hugs are to physical and emotional wellbeing. Here are nine really good reasons (thanks to @wellandgood) to hug it out on a regular basis!! Link to article in bio. #BAUniversity
Our Valentine's crush is @UnderstatedLeather ❤️🤠🐴. "It’s the dead of summer in Austin, Texas. Hard-wearing boots coated in yellow dust. Soft leather on burnished skin. Tussled suede, tousled hair, cold drinks and long nights in steamy dive bars. She’s a midnight cowboy in Understated Leather and she’s one helluva stud". ~ @RusshMagazine
Enough said!! Happy Valentine's Day!! ❤️ #ValentinesDay
Get in line! Sequin dresses are a must for your #ValentinesDay outing. @MestizaNY has one for you 💃🏼 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Did you know that sequins have been part of our wardrobes since 1323 B.C. when King Tut was alive? They became really popular in the 1920s. Funnily enough, since sequins were made of gelatin at the time, it was not uncommon to have your sequins melt if your body grew too hot or you got caught in the rain! Head to link in bio to read the full history of the sequins! #BABrands #BAUniversity
Guilty as charged! There are two types of people in the world—people who love Birkenstocks and people who hate them... which one are you?!?! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ "Style influencers and designers anointing them an “it” shoe a couple years ago has something to do with it. After Phoebe Philo (R.I.P. old Celine) sent her fur-laden versions down the runway in 2012, Birkenstocks began making a comeback. It’s not just granola hippies who are wearing them, either—it’s celebrities, models, and lots of women who don’t work in fashion from Los Angeles to New York City. And things don’t show any signs of slowing down—in the last two months alone Birkenstock has rolled out collaborations with high fashion cult-favorites Opening Ceremony and Rick Owens." ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Scroll through for some iconic Birkenstocks moments and click our link in our bio to the full Well and Good commentary on this reborn cultural phenomenon. #BAUniversity
Every adventure requires a first step! 💃 . 📷 from the inside of the @glossier Flagship. Courtesy of their former Head of Retail and Offline Experiences, @melaniemasarin and one of our panelists February 20th. #BAUniversity #BAInspiration
They bring new meaning to a "to-go" cup... @usualwines offers us the perfect glass of wine and then some in a chic bottle. Make sure to grab one and go and pick a seat so you can enjoy our "Shop Talk: Innovators in Retail" panel February 20th! #BAPartners
Our CEO, @hillaryfrance’s own shoe obsession is @ShopThelma 💫. @AmandaGreeley, the founder, believes that very few people in creative fields strike gold the first time around. "Being comfortable with failure - that’s something that every person needs to accept and work on in a myriad of ways. It's difficult because fashion and retail aren’t particularly forgiving industries." Read the full article on #theAssemblist. Link in bio! #theAssemblist #BAUniversity
"You have to know who you are and then find people who share that and care about that and want to connect with you." CEO of @fullpicture, Desiree Gruber. Read more advice about building your personal brand and Desiree's shoe obsession on @coveteur. Link in bio! #BAUniversity
It's time to go for a spin in your fringe. Courtesy of @wrangler. Showing at Brand Assembly NY Feb 23-25th @Pier 94 📸 @meg_legs
 

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